Photographer Alex Bernstein for BMW

Alex worked with BMW and their agency, Critical Mass, to photograph the new 2019 BMW 530e iPerformance on a road trip in Tennessee.

Photographer: Alex Bernstein
Client: BMW
Agency: Critical Mass
Production: Lauren Pecorella, Emily Connor
Social Media Strategist: Kaitlyn Lee

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Range Rover Velar photographed by Alex Bernstein

Inspired by the otherworldly nature of the location, a hidden gem in the Mojave Desert, and the hyper-modern looks of the new Range Rover Velar, Alex collaborated with the creative retouching firm, Recom Farmhouse, to create a set of images that reflect the beauty and solitude of this quite alien place.

Photographer: Alex Bernstein

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